Tuesday, March 24, 2009

Brand Intact II


1. This brand of whiskey was introduced by distiller Jack Daniel’s nephew Lem Motlow after Jack’s death in 1911 to symbolise mourning. It was expected to last a year but people liked it so much, it was never discontinued. Which brand are we talking about?

2. My founder’s first name is derived from the Hebrew word meaning “joining,” “attached” or “adhesion.” He was a German merchant living in San Francisco, California. In 2002, I began a close business collaboration with Wal-Mart, producing a special line for exclusive sale in Wal-Mart stores until 2006. I am joining with Google, Pacific Gas & Electric and Hollywood activists Brad Pitt and Steven Spielberg in the effort to push homosexual "marriage" in California. Who am I?

3. Which publicly traded corporation headquartered in Rockefeller Center in New York City publishes numerous textbooks and magazines, including BusinessWeek and Aviation Week, and is the parent company of Standard & Poor's and J.D. Power and Associates?

4. Which brand’s United Kingdom web site claims that "Brits drink over 30 pints of the Amber Nectar every second”?

5. Designer Hans Hulsbosch has created its new brand identity. The new image will be rolled out across its outlets across Australia and New Zealand in all exterior and interior signage, staff outfits, stationery, packaging and all forms of marketing. Hulsbosch developed the new logo combining the three key elements of the famous strap-line. An alpahet, the colour green and fruit for ‘the fresh food’ and a person with arms in the air – food is energy for ‘people’. Identify.

Please post your answers as comments. The correct answers will be posted within 3 days in the comment's section only. ( Answers have been posted )

2 comments:

  1. 1. Uncle Jack's (not sure).....
    2. Levi Strauss
    3. MacGraw Hill
    4. Foster's
    5. Woolworth's

    ReplyDelete
  2. Correct Answers :

    1. Black Label (mourning..)
    2. Levi Strauss
    3. The McGraw-Hill Companies, Inc.
    4. Foster's
    5. Woolworths Limited

    ReplyDelete